<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	>

<channel>
	<title>Blue Star Partners &#124; Change Management Consulting &#124; Change Done Right</title>
	<atom:link href="http://www.bluestarpartners.com/feed" rel="self" type="application/rss+xml" />
	<link>http://www.bluestarpartners.com</link>
	<description>The best change management talent, advice and tools.</description>
	<pubDate>Wed, 10 Mar 2010 13:53:07 +0000</pubDate>
	<generator>http://wordpress.org/?v=2.7</generator>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
			<item>
		<title>If people are important assets&#8230;</title>
		<link>http://www.bluestarpartners.com/uncategorized/2010/03/08/if-people-are-important-assets.html</link>
		<comments>http://www.bluestarpartners.com/uncategorized/2010/03/08/if-people-are-important-assets.html#comments</comments>
		<pubDate>Mon, 08 Mar 2010 13:51:48 +0000</pubDate>
		<dc:creator>mguevara</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.bluestarpartners.com/?p=1660</guid>
		<description><![CDATA[Interesting articles that get to a key question: &#34;IF people are your most important assets, why would you get rid of them?&#34;
&#160;

The Case Against Layoffs - from Newsweek
    &#34;Our overreliance on downsizing is killing workers, the economy&#8212;and even the bottom line.&#34;

    
The Disposable Worker - from&#160;BusinessWeek
    [...]]]></description>
			<content:encoded><![CDATA[<p>Interesting articles that get to a key question: <em><strong>&quot;IF people are your most important assets, why would you get rid of them?&quot;</strong></em></p>
<p>&nbsp;</p>
<ul>
<li><a href="http://www.newsweek.com/id/233131">The Case Against Layoffs</a> - from <a href="http://www.newsweek.com/">Newsweek
<p>    </a><em>&quot;Our overreliance on downsizing is killing workers, the economy&mdash;and even the bottom line.&quot;</p>
<p>
    </em></li>
<li><a href="http://www.businessweek.com/magazine/content/10_03/b4163032935448.htm">The Disposable Worker</a> - from&nbsp;<a href="http://www.businessweek.com/">BusinessWeek
<p>    </a><em>&quot;Pay is falling, benefits are vanishing, and no one&#8217;s job is secure. How companies are making the era of the temp more than temporary.&quot;</em></li>
</ul>
<p>&nbsp;</p>
<p>I am not sure these trends are going to change any time soon. What can we as &quot;disposable workers&quot; do to acclimate to this new reality? What can companies do to work with &quot;temps&quot; more effectively?</p>
]]></content:encoded>
			<wfw:commentRss>http://www.bluestarpartners.com/uncategorized/2010/03/08/if-people-are-important-assets.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Xerox Leadership</title>
		<link>http://www.bluestarpartners.com/uncategorized/2010/03/03/xerox-leadership.html</link>
		<comments>http://www.bluestarpartners.com/uncategorized/2010/03/03/xerox-leadership.html#comments</comments>
		<pubDate>Wed, 03 Mar 2010 13:37:52 +0000</pubDate>
		<dc:creator>mguevara</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.bluestarpartners.com/?p=1661</guid>
		<description><![CDATA[I enjoyed this&#160;New York Times&#160;article featuring Xerox CEO Ursula Burns. It describes her leadership skills, as well as her career (and passion) for Xerox. Enjoy!&#160;
&#160;
http://www.nytimes.com/2010/02/21/business/21xerox.html
&#160;
&#160;
]]></description>
			<content:encoded><![CDATA[<p>I enjoyed this&nbsp;<a onclick="javascript:urchinTracker ('/outbound/article/www.nytimes.com');" style="color: rgb(184, 91, 90); text-decoration: none; " href="http://www.nytimes.com/2010/02/21/business/21xerox.html">New York Times</a>&nbsp;article featuring Xerox CEO Ursula Burns. It describes her leadership skills, as well as her career (and passion) for Xerox. Enjoy!&nbsp;<br />
&nbsp;</p>
<p><a href="http://www.nytimes.com/2010/02/21/business/21xerox.html">http://www.nytimes.com/2010/02/21/business/21xerox.html</a></p>
<p>&nbsp;</p>
<p>&nbsp;</p>
]]></content:encoded>
			<wfw:commentRss>http://www.bluestarpartners.com/uncategorized/2010/03/03/xerox-leadership.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Know when to hold &#8216;em&#8230;</title>
		<link>http://www.bluestarpartners.com/uncategorized/2010/02/12/know-when-to-hold-em.html</link>
		<comments>http://www.bluestarpartners.com/uncategorized/2010/02/12/know-when-to-hold-em.html#comments</comments>
		<pubDate>Fri, 12 Feb 2010 14:32:01 +0000</pubDate>
		<dc:creator>mguevara</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.bluestarpartners.com/?p=1658</guid>
		<description><![CDATA[Some simple tips from Sologig&#160;that are quite compelling on a Friday&#8230;
&#160;
&#160;
Sologig Quick Tip:&#160; Knowing when to disconnect
&#160;
If you get home from the office,  or if you work from home and have a difficult time winding down, try the  following:


When&#160;you&#8217;re not at  work, don&#8217;t work:&#160; if you receive your work e-mails on your [...]]]></description>
			<content:encoded><![CDATA[<p>Some simple tips from <a href="http://www.sologig.com/">Sologig</a>&nbsp;that are quite compelling on a Friday&#8230;<br />
&nbsp;</p>
<p>&nbsp;</p>
<p><strong><em>Sologig Quick Tip:&nbsp; Knowing when to disconnect</em></strong></p>
<p style="MARGIN-TOP: 0px; MARGIN-BOTTOM: 0px">&nbsp;</p>
<p style="MARGIN-TOP: 0px; MARGIN-BOTTOM: 0px">If you get home from the office,  or if you work from home and have a difficult time winding down, try the  following:</p>
<ol>
<li>
<div style="MARGIN-TOP: 0px; MARGIN-BOTTOM: 0px"><strong>When&nbsp;you&#8217;re not at  work, don&#8217;t work:</strong>&nbsp; if you receive your work e-mails on your phone,  don&#8217;t respond outside of normal working hours unless absolutely necessary.</div>
</li>
<li>
<div style="MARGIN-TOP: 0px; MARGIN-BOTTOM: 0px"><strong>Take a break:</strong>&nbsp;  if you&#8217;re constantly worrying about work when you&#8217;re not at work, take a break!&nbsp;  The same issues you&#8217;re thinking about at home will still be at the office the  next day.</div>
</li>
<li>
<div style="MARGIN-TOP: 0px; MARGIN-BOTTOM: 0px"><strong>Remember  &quot;you:&quot;</strong> While being passionate about your work is a wonderful thing,  don&#8217;t forget your other non-work related passions:&nbsp; for example, cooking,  traveling, and reading.</div>
</li>
</ol>
<p style="MARGIN-TOP: 0px; MARGIN-BOTTOM: 0px">Achieving the right work-life  balance is in your hands and once you find it, both your professional and  personal life will be much more enjoyable.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.bluestarpartners.com/uncategorized/2010/02/12/know-when-to-hold-em.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Achieving goals</title>
		<link>http://www.bluestarpartners.com/uncategorized/2010/01/06/achieving-goals.html</link>
		<comments>http://www.bluestarpartners.com/uncategorized/2010/01/06/achieving-goals.html#comments</comments>
		<pubDate>Wed, 06 Jan 2010 20:29:02 +0000</pubDate>
		<dc:creator>mguevara</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.bluestarpartners.com/?p=1592</guid>
		<description><![CDATA[&#160;




Happy New Year!
&#160;
Many of us have grand aspirations for 2010&#8230; now how do we begin to achieve them? Where do we start?&#160;
&#160;
One of my mentors has an uncanny ability to break his goals into &#34;bite-sized chunks&#34; that are manageable. He then systematically completes each task. I&#8217;ve watched him for a couple years now take large, [...]]]></description>
			<content:encoded><![CDATA[<p>&nbsp;</p>
<table width="100%" border="0" cellpadding="1" cellspacing="1">
<tbody>
<tr>
<td>
<p>Happy New Year!</p>
<p>&nbsp;</p>
<p>Many of us have grand aspirations for 2010&#8230; now how do we begin to achieve them? Where do we start?&nbsp;</p>
<p>&nbsp;</p>
<p>One of my mentors has an uncanny ability to break his goals into &quot;bite-sized chunks&quot; that are manageable. He then systematically completes each task. I&#8217;ve watched him for a couple years now take large, seemingly unreachable goals; break &#8216;em down into smaller increments; and &quot;git &#8216;em&quot; done!</p>
</td>
<td><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/woOu_4l3lio&amp;hl=en_US&amp;fs=1&amp;" /><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><embed src="http://www.youtube.com/v/woOu_4l3lio&amp;hl=en_US&amp;fs=1&amp;" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object></td>
</tr>
<tr>
<td colspan="2">Reminds me of this commercial by Michael Jordan. Many of us focused on his on-court heroics and didn&#8217;t fully appreciate his persistence in accomplishing many smaller goals.&nbsp;</td>
</tr>
</tbody>
</table>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
]]></content:encoded>
			<wfw:commentRss>http://www.bluestarpartners.com/uncategorized/2010/01/06/achieving-goals.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Racing as a Personality Indicator</title>
		<link>http://www.bluestarpartners.com/uncategorized/2009/12/16/racing-as-a-personality-indicator.html</link>
		<comments>http://www.bluestarpartners.com/uncategorized/2009/12/16/racing-as-a-personality-indicator.html#comments</comments>
		<pubDate>Thu, 17 Dec 2009 02:39:42 +0000</pubDate>
		<dc:creator>mguevara</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.bluestarpartners.com/?p=1549</guid>
		<description><![CDATA[I&#8217;ve heard people say, &#34;You can tell more about how a person will react in a business situation from one round of golf than many hours of business meetings&#8230;&#34;&#160;
We have a new predictor of behavior: GoKart Racing!&#160;
Last week several BSP team members met at Chicago Indoor Racing for a fun morning of racing GoKarts. We [...]]]></description>
			<content:encoded><![CDATA[<p>I&#8217;ve heard people say, &quot;You can tell more about how a person will react in a business situation from one round of golf than many hours of business meetings&#8230;&quot;&nbsp;<br />
We have a new predictor of behavior: GoKart Racing!&nbsp;</p>
<p>Last week several BSP team members met at <a href="http://www.chicagoindoorracing.com/">Chicago Indoor Racing</a> for a fun morning of racing GoKarts. We sat through a safety briefing, suited up, and took a couple of warm-up laps.</p>
<p>Then the gloves came off!</p>
<p>We saw good-natured consultants turn into hyper-competitive speed racers. They had their 200cc four cycle motors revved up to 5500 RPMs in no time, and were soon racing for the best pole position. Take a look at the video; I never knew racing around at 35 MPH would be so much fun!</p>
<p>Thanks to the folks at Chicago Indoor Racing. We are sure to repeat the event next year!</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p><object width="560" height="340"><param name="movie" value="http://www.youtube.com/v/VtysYj8ZpbU&amp;hl=en_US&amp;fs=1&amp;" /><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><embed src="http://www.youtube.com/v/VtysYj8ZpbU&amp;hl=en_US&amp;fs=1&amp;" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="560" height="340"></embed></object></p>
]]></content:encoded>
			<wfw:commentRss>http://www.bluestarpartners.com/uncategorized/2009/12/16/racing-as-a-personality-indicator.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>How to build great leaders &#124; Fortune</title>
		<link>http://www.bluestarpartners.com/uncategorized/2009/12/01/how-to-build-great-leaders-fortune.html</link>
		<comments>http://www.bluestarpartners.com/uncategorized/2009/12/01/how-to-build-great-leaders-fortune.html#comments</comments>
		<pubDate>Tue, 01 Dec 2009 22:25:25 +0000</pubDate>
		<dc:creator>mguevara</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.bluestarpartners.com/?p=1546</guid>
		<description><![CDATA[We&#8217;ve all heard, and said, some variation on &#34;people are our most important asset.&#34;
This article from Fortune tells us the world&#8217;s top-performing companies are really good at turning this into practice by attracting, developing, and keeping business leaders.
Read the article here to learn how IBM, Procter &#38; Gamble, General Mills and others do it&#8230;
&#160;
]]></description>
			<content:encoded><![CDATA[<p>We&#8217;ve all heard, and said, some variation on &quot;people are our most important asset.&quot;</p>
<p>This article from <a href="http://money.cnn.com/magazines/fortune/">Fortune</a> tells us the world&#8217;s top-performing companies are really good at turning this into practice by attracting, developing, and keeping business leaders.</p>
<p>Read the article <a href="http://money.cnn.com/2009/11/19/news/companies/leadership_companies_colvin.fortune/index.htm">here</a> to learn how <a href="http://www.ibm.com">IBM</a>, <a href="http://www.pg.com">Procter &amp; Gamble</a>, <a href="http://www.generalmills.com">General Mills</a> and others do it&#8230;<br type="_moz" /><br />
&nbsp;</p>
]]></content:encoded>
			<wfw:commentRss>http://www.bluestarpartners.com/uncategorized/2009/12/01/how-to-build-great-leaders-fortune.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Charter for Compassion</title>
		<link>http://www.bluestarpartners.com/uncategorized/2009/11/20/charter-for-compassion.html</link>
		<comments>http://www.bluestarpartners.com/uncategorized/2009/11/20/charter-for-compassion.html#comments</comments>
		<pubDate>Fri, 20 Nov 2009 18:23:09 +0000</pubDate>
		<dc:creator>mguevara</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.bluestarpartners.com/?p=1543</guid>
		<description><![CDATA[




File this under hopeful on a Friday afternoon.
&#160;
I enjoyed the visual presentation of this video, and some of the text&#8230; Here&#8217;s the link to read/download the Charter for Compassion.
&#160;
Authored by Karen Armstrong, 2008 Ted Winner,




MORE:

AFFIRM the Charter here.
Video by: Captain &#38; The Fox&#160;in partnership with WORKSHOP
Video Music Composed by Naturalistic





]]></description>
			<content:encoded><![CDATA[<table border="0">
<tbody>
<tr>
<td valign="top"><object width="560" height="340"><param name="movie" value="http://www.youtube.com/v/wktlwCPDd94&amp;hl=en_US&amp;fs=1&amp;" /><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><embed src="http://www.youtube.com/v/wktlwCPDd94&amp;hl=en_US&amp;fs=1&amp;" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="560" height="340"></embed></object></td>
<td valign="top">
<p>File this under hopeful on a Friday afternoon.</p>
<p>&nbsp;</p>
<p>I enjoyed the visual presentation of this video, and some of the text&#8230; Here&#8217;s the link to read/download the <a href="http://charterforcompassion.org/docs/cfc_dl_english.pdf">Charter for Compassion</a>.</p>
<p>&nbsp;</p>
<p>Authored by <a href="http://en.wikipedia.org/wiki/Karen_Armstrong">Karen Armstrong</a>, <a href="http://www.youtube.com/watch?v=SJMm4RAwVLo">2008 Ted Winner</a>,</p>
</td>
</tr>
<tr>
<td colspan="2">
<p>MORE:</p>
<ul>
<li><a href="http://www.charterforcompassion.org">AFFIRM the Charter here</a>.</li>
<li>Video by: <a href="http://www.captainandthefox.com">Captain &amp; The Fox</a>&nbsp;in partnership with <a href="http://www.workshoplovesyou.com">WORKSHOP</a></li>
<li>Video Music Composed by <a href="http://www.naturalistic.net">Naturalistic</a></li>
</ul>
</td>
</tr>
</tbody>
</table>
]]></content:encoded>
			<wfw:commentRss>http://www.bluestarpartners.com/uncategorized/2009/11/20/charter-for-compassion.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Effective Speakers &#124; Majora Carter</title>
		<link>http://www.bluestarpartners.com/uncategorized/2009/10/19/effective-speakers-majora-carter.html</link>
		<comments>http://www.bluestarpartners.com/uncategorized/2009/10/19/effective-speakers-majora-carter.html#comments</comments>
		<pubDate>Mon, 19 Oct 2009 22:04:42 +0000</pubDate>
		<dc:creator>mguevara</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.bluestarpartners.com/?p=1518</guid>
		<description><![CDATA[&#160;
http://blog.ted.com/2006/06/majora_carter_o.php
&#160;
&#160;
Here is one of my favorite presentations.&#160;What makes it effective?

She quickly establishes an emotional connection with her audience;
She is passionate about her topic;
She has rehearsed her presentation;
The focus of her presentation is her words -the images and text highlight her key points.

&#160;
What presentations have you found to be engaging?&#160;What makes them so?
&#160;
&#160;
BTW - Here is [...]]]></description>
			<content:encoded><![CDATA[<p>&nbsp;</p>
<p><a href="http://blog.ted.com/2006/06/majora_carter_o.php">http://blog.ted.com/2006/06/majora_carter_o.php</a></p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>Here is one of my favorite presentations.&nbsp;<strong><em>What makes it effective?</em></strong></p>
<ul>
<li>She quickly establishes an emotional connection with her audience;</li>
<li>She is passionate about her topic;</li>
<li>She has rehearsed her presentation;</li>
<li>The focus of her presentation is her words -the images and text highlight her key points.</li>
</ul>
<p>&nbsp;</p>
<p>What presentations have you found to be engaging?&nbsp;<strong><em>What makes them so?</em></strong></p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>BTW - Here is more info on the presentation:</p>
<p style="margin-left: 40px; "><strong style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; font-family: arial, helvetica, sans-serif; ">Majora Carter</strong>&nbsp;is the Macarthur-winning founder of&nbsp;<a style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; font-family: arial, helvetica, sans-serif; color: rgb(255, 43, 6); text-decoration: none; outline-style: none; outline-width: initial; outline-color: initial; " href="http://www.ssbx.org/">Sustainable South Bronx</a>, an organization dedicated to holistic community development, sponsoring projects that create jobs, protect the environment and bring beautiful green space to the inner city. In this charismatic presentation (which received a prolonged standing ovation), she explains&nbsp;<a style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; font-family: arial, helvetica, sans-serif; color: rgb(255, 43, 6); text-decoration: none; outline-style: none; outline-width: initial; outline-color: initial; " href="http://www.ted.com/index.php/talks/majora_carter_s_tale_of_urban_renewal.html">her commitment to environmental justice</a>&nbsp;and her vision for a renewed South Bronx.&nbsp;<em style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; font-family: arial, helvetica, sans-serif; font-style: italic !important; ">[Recorded February 2006 in Monterey, CA. Duration: 19:14]</em></p>
<p>&nbsp;</p>
<p>&nbsp;</p>
]]></content:encoded>
			<wfw:commentRss>http://www.bluestarpartners.com/uncategorized/2009/10/19/effective-speakers-majora-carter.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Tech Changes Customer; Customer Changes Company</title>
		<link>http://www.bluestarpartners.com/uncategorized/2009/10/16/tech-changes-customer-customer-changes-company.html</link>
		<comments>http://www.bluestarpartners.com/uncategorized/2009/10/16/tech-changes-customer-customer-changes-company.html#comments</comments>
		<pubDate>Fri, 16 Oct 2009 21:51:12 +0000</pubDate>
		<dc:creator>mguevara</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.bluestarpartners.com/?p=1534</guid>
		<description><![CDATA[&#160;
Outstanding article from George Colony at Forrester urging CEOs to understand how technology changes your customers; and customers, in turn, change your company. Here is his&#160;summary&#160;of Forrester&#8217;s&#160;recent survey of U.S. consumers.
&#160;

The 2009 customer is unrecognizable from the 1999 customer.&#160;What it means (WIM) to you: If your business looks the same now as it did in [...]]]></description>
			<content:encoded><![CDATA[<p>&nbsp;</p>
<p class="MsoNormal"><span style="font-size:10.0pt;<br />
color:#333333;border:none windowtext 1.0pt;mso-border-alt:none windowtext 0in;<br />
padding:0in">Outstanding article from George Colony at Forrester urging CEOs to understand how technology changes your customers; and customers, in turn, change your company. Here is his&nbsp;<span style="border-style:initial;<br />
border-color:initial;font-weight:inherit;font-style:inherit"><a style="border-style:initial;border-color:initial;font-weight:inherit;<br />
font-style:inherit" href="http://blogs.forrester.com/colony/2009/09/ceos-your-changing-customer.html"><span style="border-style:initial;border-color:initial;<br />
font-weight:inherit;font-style:inherit"><span style="border-style:initial;<br />
border-color:initial;font-weight:inherit;font-style:inherit"><span style="border-style:initial;border-color:initial;font-weight:inherit;<br />
font-style:inherit"><span style="color:#525252"><span style="border-style:initial;<br />
border-color:initial;font-weight:inherit;font-style:inherit"><span style="border-style:initial;border-color:initial;font-weight:inherit;<br />
font-style:inherit">summar</span><span style="color:#525252">y</span></span></span></span></span></span></a></span></span><span style="border-style:initial;border-color:initial;font-weight:inherit;<br />
font-style:inherit"><span style="border-style:initial;border-color:initial;<br />
font-weight:inherit;font-style:inherit"><span style="border-style:initial;<br />
border-color:initial;font-weight:inherit;font-style:inherit">&nbsp;</span><span style="border-style:initial;border-color:initial;font-weight:inherit;<br />
font-style:inherit">of Forrester&rsquo;s&nbsp;recent survey of U.S. consumers.</span><o:p></o:p></span></span></p>
<p class="MsoNormal"><span style="font-size:10.0pt;color:#525252"><o:p>&nbsp;</o:p></span></p>
<ol>
<li><span style="font-size:10.0pt;color:#525252"><span style="font-size:10.0pt;color:#525252;<br />
    border:none windowtext 1.0pt;mso-border-alt:none windowtext 0in;padding:0in"><span style="border-style:initial;border-color:initial;font-weight:inherit;<br />
    font-style:inherit">The 2009 customer is unrecognizable from the 1999 customer.<span class="apple-converted-space">&nbsp;</span></span><em style="border-style:initial;<br />
    border-color:initial;font-weight:inherit"><span style="border-style:initial;<br />
    border-color:initial;font-weight:inherit;font-style:inherit">What it means (WIM) to you: If your business looks the same now as it did in 1999, you are risking&nbsp;irrelevancy.<br style="mso-special-character:line-break" /><br />
    <br type="_moz" /><br />
    </span></em></span></span></li>
<li><span style="font-size:10.0pt;color:#525252;<br />
    border:none windowtext 1.0pt;mso-border-alt:none windowtext 0in;padding:0in"><span style="border-style:initial;border-color:initial;font-weight:inherit;<br />
    font-style:inherit">Consumers in every age group are quickly moving from offline channels to online.<span class="apple-converted-space">&nbsp;</span></span><em style="border-style:initial;border-color:initial;font-weight:inherit"><span style="border-style:initial;border-color:initial;font-weight:inherit;<br />
    font-style:inherit">WIM: If your marketing department is filled with people that still over-emphasize TV or magazine advertising rather than a more balanced approach to the customer, you&rsquo;re wasting your money.<br />
    <br type="_moz" /><br />
    </span></em></span></li>
<li><span style="font-size:10.0pt;color:#525252;<br />
    border:none windowtext 1.0pt;mso-border-alt:none windowtext 0in;padding:0in"><span style="border-style:initial;border-color:initial;font-weight:inherit;<br />
    font-style:inherit">Americans spend 8 hours per week with old media (TV, newspapers) and 8 hours per week with new media (Internet).<span class="apple-converted-space">&nbsp;</span></span><em style="border-style:initial;<br />
    border-color:initial;font-weight:inherit"><span style="border-style:initial;<br />
    border-color:initial;font-weight:inherit;font-style:inherit">WIM: spending on your Web site and new media advertising should be comparable to your old media spend.<br />
    <br type="_moz" /><br />
    </span></em></span></li>
<li><span style="font-size:10.0pt;color:#525252;<br />
    border:none windowtext 1.0pt;mso-border-alt:none windowtext 0in;padding:0in"><span style="border-style:initial;border-color:initial;font-weight:inherit;<br />
    font-style:inherit">25% of households have digital video recorders &mdash; devices like Tivo that let TV watchers record shows and fast forward over ads.<span class="apple-converted-space">&nbsp;</span></span><em style="border-style:initial;<br />
    border-color:initial;font-weight:inherit"><span style="border-style:initial;<br />
    border-color:initial;font-weight:inherit;font-style:inherit">WIM: you&rsquo;re probably over-paying for TV ads.<br />
    <br type="_moz" /><br />
    </span></em></span></li>
<li><span style="font-size:10.0pt;color:#525252;<br />
    border:none windowtext 1.0pt;mso-border-alt:none windowtext 0in;padding:0in"><span style="border-style:initial;border-color:initial;font-weight:inherit;<br />
    font-style:inherit">88% of people under the age of 40 are regular Internet users &mdash; at home and at work.<span class="apple-converted-space">&nbsp;</span></span><em style="border-style:initial;border-color:initial;font-weight:inherit"><span style="border-style:initial;border-color:initial;font-weight:inherit;<br />
    font-style:inherit">WIM: while all of your customers are changing, your future customers (young people) are changing even faster. Moving slowly now will inhibit market share and new customer acquisition over the next ten years.<br />
    <br type="_moz" /><br />
    </span></em></span></li>
<li><span style="font-size:10.0pt;color:#525252;<br />
    border:none windowtext 1.0pt;mso-border-alt:none windowtext 0in;padding:0in"><span style="border-style:initial;border-color:initial;font-weight:inherit;<br />
    font-style:inherit">Half of all Americans research products online before buying.<span class="apple-converted-space">&nbsp;</span></span><em style="border-style:initial;<br />
    border-color:initial;font-weight:inherit"><span style="border-style:initial;<br />
    border-color:initial;font-weight:inherit;font-style:inherit">WIM: your customers are ever smarter about what they purchase. All the more reason to treat them like partners and enlist them to help you design your next product.<br />
    <br type="_moz" /><br />
    </span></em></span></li>
<li><span style="font-size:10.0pt;color:#525252;<br />
    border:none windowtext 1.0pt;mso-border-alt:none windowtext 0in;padding:0in"><span style="border-style:initial;border-color:initial;font-weight:inherit;<br />
    font-style:inherit">Half of all U.S. adults play computer games.<span class="apple-converted-space">&nbsp;</span></span><em style="border-style:initial;<br />
    border-color:initial;font-weight:inherit"><span style="border-style:initial;<br />
    border-color:initial;font-weight:inherit;font-style:inherit">WIM:&nbsp;begin to use this medium, as IBM has done, as a training medium for your workforce.</span></em></span></li>
</ol>
<p>&nbsp;</p>
]]></content:encoded>
			<wfw:commentRss>http://www.bluestarpartners.com/uncategorized/2009/10/16/tech-changes-customer-customer-changes-company.html/feed</wfw:commentRss>
		</item>
		<item>
		<title>Barack Obama Wins Nobel Peace Prize</title>
		<link>http://www.bluestarpartners.com/uncategorized/2009/10/09/barack-obama-wins-nobel-peace-prize.html</link>
		<comments>http://www.bluestarpartners.com/uncategorized/2009/10/09/barack-obama-wins-nobel-peace-prize.html#comments</comments>
		<pubDate>Fri, 09 Oct 2009 11:31:23 +0000</pubDate>
		<dc:creator>mguevara</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.bluestarpartners.com/?p=1523</guid>
		<description><![CDATA[The&#160;Norwegian Nobel Committee&#160;has awarded the 2009 Nobel Peace Prize&#160;to President&#160;Barack Obama&#160;for

&#34;&#8230;his extraordinary efforts to strengthen international diplomacy and cooperation between peoples.&#34;





(click on the links below for more news)
            &#160;&#160;



CNN
Fox News


        

&#34;President Barack Obama made history again Friday, [...]]]></description>
			<content:encoded><![CDATA[<p>The&nbsp;<a href="http://nobelpeaceprize.org/">Norwegian Nobel Committee</a>&nbsp;has awarded the 2009 Nobel Peace Prize&nbsp;to President&nbsp;<a href="http://www.barackobama.com/">Barack Obama</a>&nbsp;for</p>
<blockquote>
<p>&quot;<em>&#8230;his extraordinary efforts to strengthen international diplomacy and cooperation between peoples.</em>&quot;</p>
</blockquote>
<table border="0">
<tbody>
<tr>
<td colspan="2" style="text-align: center; ">
<p style="text-align: left; "><span style="font-size: smaller; ">(click on the links below for more news)<br />
            &nbsp;&nbsp;</span></p>
</td>
</tr>
<tr>
<td valign="top" style="text-align: center; "><a href="http://www.cnn.com/2009/WORLD/europe/10/09/nobel.peace.prize/index.html">CNN</a></td>
<td valign="top" style="text-align: center; "><a href="http://www.foxnews.com/politics/2009/10/09/president-barack-obama-wins-nobel-peace-prize/">Fox News</a></td>
</tr>
<tr>
        </tr>
<tr>
<td valign="top">&quot;President Barack Obama made history again Friday, winning the 2009 Nobel Peace Prize for his &quot;extraordinary efforts to strengthen international diplomacy and cooperation between peoples.&quot;</td>
<td valign="top">&quot;Stunning choice made Obama the third sitting president to win the Nobel Peace Prize and shocked observers because Obama took office less than two weeks before the nomination deadline.&quot;</td>
</tr>
<tr>
<td colspan="2">
<p>&nbsp;</p>
</td>
</tr>
</tbody>
</table>
<p style="text-align: left; ">The news is sure to garner a lot of attention on Twitter, YouTube, Facebook and blogs&#8230;</p>
<p style="text-align: left; "><strong><em>What a way to start our Friday!<br type="_moz" /><br />
</em></strong></p>
<ul>
<li>What do you think?&nbsp;</li>
<li>Is this premature?</li>
<li>Was this a good choice?</li>
</ul>
]]></content:encoded>
			<wfw:commentRss>http://www.bluestarpartners.com/uncategorized/2009/10/09/barack-obama-wins-nobel-peace-prize.html/feed</wfw:commentRss>
		</item>
	</channel>
</rss>
